If you want to optimize your website for the latter type of search that is voice-based, there are a few steps you should be aware of. Voice search is becoming increasingly popular worldwide, which is why every website needs to be optimized for it.
If you don’t, you will be missing out on some potential customers looking to purchase the services or products available from you. Read on to learn more about some of the steps to optimize your website for voice search.
7 Steps to Optimize Any Website for Voice Search
Voice search occurs when an assistant or search engine search is performed and you speak into your tablet or mobile device. These have increased dramatically in the past few years, which means you definitely cannot ignore this. Here are 7 steps to help you optimize such as:
1- The first step to optimize any website for voice search is creating FAQ Pages
You should make sure you have an FAQ page for your website if you haven’t set one up yet. This is a great way to answer questions about your company, the products, or even the services you offer. These should be in question-type formats and include your long-tail keywords.
2- Site loading fast
Even if it doesn’t seem like it, you need to make sure your page loads quickly. If not, you are more probably to lose a customer. So reduce the size of your videos and pictures to load faster.
3- Local SEO Optimization
Another area where you need to optimize voice search is local. This is because a lot of people search by the term “near me” and if you are not on the map they will be overlooked. Also, make sure to use different terms for your area, including city names or even zip codes.
4- Scheme markup
you need to make sure that you use scheme markup as it will make menus and even prices easier to find. The more often you use this information, the easier it will be for search engines to find this information and your website will appear in results.
Customers want to be able to search for a specific price range or even item on a menu and this will help them find your page.
5- Long-Tail Keywords
In addition to making sure you are using your specific keywords, you also need to develop them into long-tail keywords. These keywords are more natural in question-like formats and voice searches often use them. Find out which ones would draw more attention to your website, then expand them with local SEO terms and more.
6- SSL Secure Page for optimizing your website for voice search
Another step you need to make sure to get an SSL certificate for your website. This will help keep it completely safe which will not only help improve your search engine rankings but also keep your customers safe.
When they buy something on your end, they want it to be safe so that their personal information and information is safe. This is something anyone would be looking for, so go ahead and do it.
7- Use Short Sentences and Simple Words to optimize your website for voice search
In the case of complicated industry, you want to make sure that you write simply. When creating the FAQ page, make sure that you use as simpler words and short sentences as possible. Nobody wants to try to read something that is too long or that they don’t understand. So make sure it is easy to read and understand for beginners.
It is extremely important that you keep this in mind when optimizing your website for voice search. These steps are starting to dominate the online world. If you don’t, you will run out of sales and leads.
There are many things that you need to optimize your website for and it is constantly changing with technology and improvements. The last method to optimize for is voice search and you need to make sure you have an FAQ page.
You should also make sure that you are using long-tail keywords and local information for your business and a markup scheme so they can find prices, menu items, and more.
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